
Changing an American paradigm is tough. We’ve all experienced (and likely adopted)“disruptive innovations” — inventions that create a new market and eventually revolutionize an industry. Common examples include the mass-produced automobile (so long, Ol’ Paint!), indoor plumbing, the Internet, Spotify, the Drudge Report, ebay and so on. In the world of plumbing, disruptive inventions are fairly uncommon, and the jury is still out on whether a tankless […]